DiscoverCar Dealership Guy Podcast#98 The Dealership Mogul: Leading a $2B dealer group, Addictions to the dealership, Will November make or break the car biz? | Aaron Zeigler, President of Zeigler Auto Group
#98 The Dealership Mogul: Leading a $2B dealer group, Addictions to the dealership, Will November make or break the car biz? | Aaron Zeigler, President of Zeigler Auto Group

#98 The Dealership Mogul: Leading a $2B dealer group, Addictions to the dealership, Will November make or break the car biz? | Aaron Zeigler, President of Zeigler Auto Group

Update: 2024-07-04
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Aaron Zeigler, President of Zeigler Auto Group where we discuss: Leading a $2B dealer group, how anyone can run a $100M business, addictions in the dealership, will November make or break the car biz?


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Topics:

(00:00:00 ) - Intro

(00:00:56 ) - Aaron’s background and career

(00:04:32 ) - What’s been your acquisition strategy?

(00:06:16 ) - Zeigler University

(00:10:49 ) - What do you look for in acquisitions?

(00:14:31 ) - What are your most exciting franchises right now?

(00:19:20 ) - Thoughts on the state of Stellantis

(00:25:00 ) - Outlook on the dealership market

(00:28:37 ) - Do you sense there is still pent-up demand for new vehicles?

(00:29:50 ) - What are the key differences in operating across these mid-west markets?

(00:31:08 ) - How do you approach marketing?

(00:35:34 ) - How are you structuring your monthly meetings?

(00:38:33 ) - What are the common traits of the folks who have grown the most in your organization?

(00:41:31 ) - What’s keeping you up at night?

(00:44:04 ) - What roles are you looking to fill right now?


Check out Zeigler Auto Group here.


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#98 The Dealership Mogul: Leading a $2B dealer group, Addictions to the dealership, Will November make or break the car biz? | Aaron Zeigler, President of Zeigler Auto Group

#98 The Dealership Mogul: Leading a $2B dealer group, Addictions to the dealership, Will November make or break the car biz? | Aaron Zeigler, President of Zeigler Auto Group

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